If you don’t know what you love about your job, find a new career

When I have free time, I enjoy learning about new products & technologies. TikTok is such a cool new experience, everyone should give it a try to see if you find content that resonates with you. I follow a few businesses and pseudo celebrities, and one video I wanted to share comes from @attorneytom. Now, I’m not an attorney, but I love following @attorneytom because of his work ethic, his passion for clients, and his growing business he shares with his viewers on TikTok. This particular video spoke to me:

Wish I could take the ride with @attorneytom to hear the story behind this $364K

We have learned that when your work leads to something you can take pride in, something that makes you feel accomplished, then you’re one of the lucky ones that never has to feel the burden of going to work. For me, I love delighting customers with new experiences and products – and my joy is crediting the team who helped make it happen and watching them grow. Sure, some days I’m not as energized to tackle all my tasks. But it’s my joy that weathers the storms and keeps me slogging through.

If you don’t have moments during your time working where you appreciate the fruits of your labor, then you need stop spending your time escaping your life and start spending your time finding your life. Comment below if you can appreciate.

Why did we start Bootstrap Digital Group?

A team reaching their goal

I’ve always been enamoured with creators who inspire us.  As a product manager, I love to create exceptional experiences.  I marvel at the leaders and teams who create truly inspirational things.  One day, I was on Quora and went down the rabbit hole on this topic.  One question in particular caught my interest:

What do the top 1% of software engineers do that the other 99% do not?

What an interesting question, I felt this was related to my search and there were already some answers to read.  One answer in particular caught my eye, made me pause, and has stayed with me ever since reading it.  Brian Knapp’s answer may be the catalyst that made Bootstrap Digital Group come to be.

Brian went over some superficial similarities he had observed in top 1% engineers, but then cleverly ties it all together for the reader:

They are always building something. Not just at work. Outside of work too. Always building.

It made perfect sense to me.  We all know someone who is a workaholic, loves their work and team, and is just so good at what they do.  They inspire us.  Brian’s answer, along with some choice words I’d heard from another inspirational leader, started to hit me.  I love to create, I love what I do, why couldn’t I do the same?  If I could, then what’s stopping me from being a top 1% product manager?  Hold that thought for a minute longer.

Starting back in 2015, in addition to my full time roles, I would do some side work for a friend of mine from time to time.  I would get development help through a team I found, which is an entirely different post for another time.  For 2020, my friend had a new project for us, the biggest we had undertaken yet.  It involved creating a new app on an entirely new platform I had never used before.  We would need to migrate over the company’s entire CRM database, going back 10 years.  It would need to accept new orders, generate invoices, report, search, all the features expected from a company CRM.  My friend was counting on us because we would always stand by our work, and he trusted nobody else.  As a career salary employee with a great full time role that was already rewarding and challenging, did I want to take on another challenge for my nights and weekends?  As I considered, Brian’s answer kept echoing in my mind.

You can guess how it ended.  With that project, we officially started Bootstrap Digital Group.  This group allows me and other professionals to, “be always building something” which admittedly has sharpened my skills.  Now, there are other reasons Bootstrap Digital Group was started and has taken the format it has, but we’ll also save that story for another time.  If you want to read more about those who inspire me most, I wrote an article on mixedwiki.com you might be interested in.  Please comment or share if this post inspired you.

Benefits to a mobile enabled web site from Bootstrap Digital Group

Bootstrap Digital Group watching for security events

Your website is often the first impression you make on customers.  Today’s users use a multitude of devices from phones to tablets to voice search to find you online.  Here are the 6 top benefits to having a mobile optimized site from Bootstrap Digital Group:

Superior User Experience no matter what device – The sites we build are based on widely available platforms like WordPress, CakePHP, and Joomla.  These platforms offer mobile enhanced views you can sample, just use your mobile device or shrink your browser to see how our sites respond.  This is called responsive website design

Faster – Mobile sites often load faster since there is less content that needs to load.  Google also offers an AMP standard which is optimized for mobile site delivery.  Bootstrap Digital Group can create AMP enabled sites, as well as responsive design which is suitable for mobile devices.

Avoid Google penalties – Since 2015 Google has been penalizing sites that do not have a good mobile experience.  Think about it, if Google sent users into bad site experiences, users would quickly find alternatives to Google search.  If your site does not have a responsive design or mobile version, Bootstrap Digital Group can help.

A view into how Google sees you – Our websites use plugins to send engagement information to Google so we can quickly see what your most popular site pages are, how long people stick around, and where they come from.  We can also see what people are searching when they find your site, as well as your competition.

SSL security – SSL stands for secure socket layer.  SSL is also recognized by the little “lock” you see on your web browser, next to the URL or web site name you are visiting.  If your site does not have SSL, you will not see a “lock” and customers might see “not secure” displayed.  It’s important to use SSL encryption for all sites, even if you are not taking customer information.  All Bootstrap Digital Group sites are SSL secure and securely maintained in the cloud.

We host your old site for free – Once we get your new site hosted, we always provide your old sites on a subdomain free of charge so it’s easy to go back if you ever need something.  This has proved helpful to clients in several situations, so we have made this part of the standard hosting procedure for all Bootstrap Digital Group clients.

  With these advantages, Bootstrap Digital Group can help you stand out above your competition when it comes to your customer’s first impression.  Finally, Bootstrap Digital Group offers content creation services. Let our team publish unique content to the web on your behalf so search engines start ranking you higher, and on more searches.  We can also help with all your social media syndication and promotion needs, contact us now.